Faculty & Research

Faculty and Executive Leadership Directory



Suzie Ivelich

Lecturer
415-309-5397
Email: click on the envelope icon below for full email address
Academic Status: On duty
LinkedIn Profile

Education


MBA, Marketing and Finance, Kellogg School of Management, Northwestern University

BA, International Relations, Stanford University



Positions Held


2019 - Present, Lecturer, Haas School of Business
2015 - Present, Founder, Suzie Ivelich Consulting
2012 - 2015, Managing Director, Landor
2011 - 2012, Principal, Captain Brands
2006 - 2010, Principal and CEO, Ivelich Stone
2001 - 2006, Managing Director, Wolff Olins
1998 - 2001, Director, Landor Associates
1997 - 2016, Guest Expert on Branding, Haas School of Business
1995 - 1998, Manager, Strategic Services Group, Accenture
1989 - 1993, Associate, Dentsu



External Service and Assignments


  • Member, National Board of Directors, buildOn
  • Member, Board of Directors, ODC/Dance
  • Former Member, Board of Directors, Bay Area Theater Sports
  • Former Member, Board of Directors, Volunteers in Asia


Current Research and Interests


  • Brand Strategy and Design
  • Brand Management
  • Personal Branding
  • Executive Development
  • Naming
  • Storytelling


Teaching


  • Brand Strategy and Management



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