Faculty & Research

Faculty and Executive Leadership Directory



William Fanning

Lecturer (continuing)
Haas Marketing Group
Email: click on the envelope icon below for full email address
Academic Status: On duty
Office Hours: By appointment, F502
Personal Homepage: www.bfcommunications.com
LinkedIn Profile

Education


MBA, Kellogg School of Management, Northwestern University
BS, Marketing, University of Illinois

 



Positions Held


At Haas since 1995

Lecturer, Haas School of Business

Faculty Coach, Haas Center for Teaching Excellence

Lecturer, Golden Gate University
Owner, BF Communications
Consultant, Insights in Marketing
VP, General Manager, Livingston & Company
Management Supervisor, Chiat Day
VP, Account Supervisor, FCB
Account Executive, Leo Burnett



External Service and Assignments


  • San Francisco Chapter Co-Chair, Past Membership Chair, Qualitative Research Consultants Association (QRCA)
  • Board Member, Department of Catholic Schools, Diocese of Oakland
  • Vice-President, Board Member, Bishop O’Dowd High School
  • President, Board Member, Corpus Christi Elementary School
  • Triathlon Coach, Team in Training

 



Selected Papers and Publications


  • Two cases published as part of Haas Case Series


Teaching


  • Advertising Strategy
  • Integrated Marketing Communications
  • Consumer Behavior
  • Market Research
  • Qualitative Market Research
  • Marketing


Honors and Awards


  • Club 6 Award for teaching excellence



Faculty Directory: Alphabetical Listing
Faculty Directory: Listing by Department


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